Plain and simple, my goal is to help businesses and entrepreneurs grow their business online as efficiently as possible.
Whether you’re a local shop looking to take your business to the next level, a freelancer (like myself) looking to show off your portfolio and drive traffic to your site, or any other form of business looking to grow your online customer base; I’m here to help.
Your website is your single most important digital marketing asset and the foundation of your online business. So, whether you’re looking to redesign your website or just need someone to create landing pages that persuade and motivate your audience, solid web design and flawless development are crucial. In today’s volatile market you need something that lasts and that is a website that brings in more business.
Think of your website as an island and SEO as the bridge to your island. Without the bridge, your island has no means of being reached by the outside world. The question is: how do you build the bridge? By using a combination of off-page, on-page, and technical SEO. With these time-tested methods your site will be like Manhattan Island in no time.
If you've ever bought anything from Amazon, you've experienced the effectiveness of conversion optimization. The basis of any good website is the funnel (produced by persuasive copy, a fluent layout, and calls-to-action) that lead your users to conversion. In addition, a solid, user-friendly interface promotes users to spend more time per visit and return more frequently. These and other CRO techniques are key to increasing the number of visitors that you convert into members, customers, subscribers, etc.
The use of graphics and images is invaluable for helping users gain a deeper understanding of your message and to help hold their attention. My goal with graphic design is to do just that by creating something, simple but potent, that convey’s the message you want to send to your target audience.
Email marketing generates, on average, 17% more value per conversion, and 12-30% more long-term customers. It is believed, by many marketers, to be the most effective digital marketing channel with the highest overall return on investment. What makes email marketing so attractive is that automating emails requires such a small initial investment and has potential to generate income indefinitely.
If you need immediate results pay-per-click is the best approach. While it takes a larger initial investment than SEO, you are guaranteed a quicker return on your investment. PPC is best for businesses looking to quickly turnover inventory, multiply their following/customer base, or kickstart their business.
Name:
Colin R. Spencer
Occupation:
Digital Marketing Web Designer/Developer
Location:
Houston, TX
Phone:
(713) 829-9810